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Haier India inaugurates first industrial park near Pune

By on December 23, 2017
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Haier India inaugurates first industrial park near Pune

Top home appliances and consumer electronics company Haier recently announced the inauguration of its first industrial park in India, at the official inauguration ceremony at the factory premises in Ranjangaon, Pune.

With this, Haier will generate 2000 new direct jobs and 10,000 indirect employment opportunities in the ecosystem. The event was presided over by Maharashtra chief minister Devendra Fadnavis, executive president of Haier Group Liang Haishan, managing director of Haier Appliances India Song Yujun, and president of Haier Appliances India Eric Braganza.
Other dignitaries including Chinese consul general in Mumbai Zheng Xiyuan, economic and commercial counselor of the Chinese Embassy in India Li Baijun and commercial counselor at the consulate general China in Mumbai Wang Shicai were also present.
The MoU between Haier Group and the Maharashtra government was signed in 2015 in line with central government’s ‘Make in India’ initiative, followed by the groundbreaking ceremony in 2016.
Haier India has invested a total of `600 crores towards expansion of the facility. With this development, the company will be more than doubling the production capacity of refrigerators to 1.8 million units and initiating the production of new categories such as LED televisions, washing machines, water heaters and air conditioners. The industrial park will now enable the brand to manufacture 3.8 million units of these products in total.
The establishment of this new facility will also generate employment opportunities in Maharashtra.
In 2015, Haier India won the prestigious ‘Make in India Awards for Excellence’ under the consumer durable category for its contribution to the growth of India’s economy.
Chief minister Fadnavis said, “I’m extremely delighted to see the industrial park ready to start production and I strongly believe that this will have a positive impact on industrial investment in Maharashtra. For the state government, an industrial park like Haier’s will offer economies of scale with the development of land and infrastructure. It also helps in industrial development while contributing to generation of employment and creation of social infrastructure.”
Executive president Haishan, added, “India has emerged as one of the most important strategic markets for Haier Group. With its enormous market potential, it is necessary for us to continuously invest, deepen the localised three-pronged strategy, increase the responsiveness and meet users’ needs. With Maharashtra being one of the most competitive states in India with its high industrial level and leading economic scale, we’re very optimistic of the collaborative growth and opportunities that will arise from our new industrial park.”
Managing director Yujun pointed out, “India is one of the key markets for Haier and we have been able to grow at a phenomenal pace in the country in the past 13 years. The optimistic 
year-on-year growth signifies the potential that lies in the Indian market and hence gives us an opportunity to further expand operations in the country. Thus, this manufacturing facility lays the foundation for the brand to strengthen its presence in India.”
President Braganza said, “The expansion of our existing manufacturing facility in Pune into our first industrial park began in 2015 and today, it is a moment of great pride for us to witness that vision come to fruition. In alignment with the ‘Make in India’ initiative of the central government, we have invested `600 crores enabling us to locally manufacture products across all categories. The opening of this factory will not just scale up the production capacity but will also decrease the overall dependence on imports and simultaneously increase exports from India in the near future.”

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