Weekend in a Vineyard

By on March 23, 2015
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Weekend in a Vineyard

Wine may be at the core of India’s largest manufacturer of one of the world’s oldest known alcoholic drinks, but SulaFest by Sula at Nashik is proving to be its more famous off-shoot property

Music is the soul of life. For us in Goa, this is something we take for granted, being witness to some of the most exceptional talent playing in the state during the season.

This cuts across genres, and we are undoubtedly one of the best and most accessible places to listen to current trends. It’s not often that events across borders pose such an attraction as to draw us away from Goa. One of these times is for the SulaFest in Nasik, a heady mix of good food, select beverages, the latest fashion and world-class music.

SulaFest began in 2008 with just 250 people, most of them friends of Rajeev Samant, CEO of Sula, the company which hosts the festival in its vast vineyard located in Maharashtra’s famous grape growing region. In just eight years, it has become one of the country’s premier ‘gourmet music festivals’, decidedly morphing from a small curated event into one of those that guests cross calendars out for.

SulaFest 2015 took place where the event is traditionally held – at Sula’s 160 acres of wine-producing bounty in Nasik, Maharashtra. The vineyards were the valley’s first commercial winery and the company was named India’s biggest wine maker in 2012. Despite new market players, it continues to reign supreme.
While guests — called ‘Sulafesters’ — make the lush lawns their home, the action takes place at the winery’s beautiful open-air, Greek-style amphitheatre. Visitors were treated to a scintillating fashion show by main sponsors Vero Moda, which launched its Spring Summer Collection at the event. It showcased feminine flowery prints, chic jeans and bomber jackets, jersey tops, skinny jeggings, shirts, shorts and skirts. 

Organisers of Sulafest constantly strive to bring fresh talent to India, keeping up with trends and locking in on artists with potential for the domestic audience. Bands pour in from around the 
world and touch upon a variety of music genres.

On the main stage, British act Will And The People was hailed by the audience for its Indie vibe. The Gentleman’s Dub Club from the UK performed dub step, reggae and dance, as did India’s Nucleya with its dub step and electronic tracks. Also from the UK were Yes Sir Boss with desert blues and Mariachi rock; Rodney Branigan with progressive folk fusion, acoustic rock and Texas Blues; and Kefaya with world music. 

Read the full article in 'Viva Goa' magazine copy.
Viva Goa magazine is now on stands. Available at all major book stalls and supermarkets in Goa.

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