His Last Hurrah
Wendell Rodricks’ last Memoir in Fashion held at the Blenders Pride Fashion Tour 2020 in Mumbai
The Blenders Pride Fashion Tour celebrated its milestone 15th edition by unveiling an exclusive collaboration with the Fashion Design Council of India (FDCI), and an homage to late Wendell Rodricks.
The tour celebrated the festival of fashion and reflected the ethos of pride through three themes – craft, identity and blend – in the city chapters of Kolkata, Hyderabad and Delhi, respectively. It concluded in Mumbai on an extravagant note with an artistic display in a museum-style exhibit of 45 of the country’s leading designers clothes, ending with a spectacular fashion presentation, featuring 15 design behemoths that showcased iconic ensembles truest to their DNA.
It started with Bollywood actor and brand ambassador for BPFT, Priyanka Chopra paying homage to the late Wendell Rodricks. At a prior event in the day, a beautiful tribute video of the master couturiere was aired that brought an endearing tear to many. FDCI chairman Sunil Sethi and Wendell Rodricks’ creative head Schulen Fernandes announced that the legacy of his eponymous label would continue to successfully operate in the future, just as it has in the past, thus posthumously honouring the vision of the late designer when he set a new standard for the industry by handing over the mantle to Fernandes in 2016. She has been handling the business ever since, while Wendell had moved on to his ambitious project, the Moda Goa Museum. The Ambeanni collection is Wendell’s last fashion work before his recent demise and is a fitting tribute to his village Colvale and Goa.
Read the full article in 'Viva Goa' magazine copy.
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