Wheeler Dealer

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Chairman & Managing Director EVENCIO Quadros, who has run Quadros Motors for nearly a decade through financial ups and downs in the Goan market, shares his ideas and experiences of the automobile business in the state

The craze for new wheels is never ending according to the vehicle population statistics in Goa. A survey in December 2014 shows a steady rise in the motor population by 83 per cent  in the last eight years. It is these kinds of figures that probably prompt Evencio Quadros to continue in a business which he says will never stop growing.

“Considering the fact that the motor industry is underpenetrated particularly in rural areas, there is a huge potential for growth in this sector. Being a developing country, we have much more to score,” explains Quadros. “Forty years ago, our country had only two automobile manufacturers. Today the Indian economy is on the threshold of massive growth, offering a huge potential in the auto sector,” he affirms further.

Quadros entered the motor market in a major way in 2006 with the dealership of Suzuki, prior to which he was a dealer for LML Vespa and ran a service station. But with LML Vespa going bankrupt and the Goan market favouring non-geared bikes, Quadros’ trajectory wasn’t looking very good. So how did he manage through the crisis? “Once Suzuki launched the scooter variety, we began to grow by 40 per cent each year until the mining ban in 2012,” he says.

Read the full article in 'Viva Goa' magazine copy.
Viva Goa magazine is now on stands. Available at all major book stalls and supermarkets in Goa.

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