A Snip in Time
ARCHANA BHOBE switched tracks from fashion designing to hairdressing with the opening of Snip Salon & Spa and has never looked back. She shares her success story with VIVA GOA
Back in 2000, if you wanted your hair styled, your choice was usually restricted to finding a good stylist who usually worked on their own. It was in this environment that Archana Bhobe felt there was a latent need for a salon that would offer a racy, upbeat and vibrant interpretation to hair.
From this thought, Snip Salon & Spa was born. The first branch was in Panaji, which has grown slowly to spread over 4,500 square feet on several levels. Archana and her husband Sumeet also opened a stand-alone branch in Calangute, and then tested waters nationwide with a pilot project in Bandra in Mumbai. They also currently have owner-operator contracts with the Goa Marriott Resort & Spa in Miramar and operate the uber luxury salon at the Grand Hyatt Goa in Bambolim.
What was Goa’s reaction to the launch of Snip?
Many Goans had begun to feel the void for this genre of hair salons and I think this little revolution in the hairdressing market belongs entirely to us. I simply cannot thank my guests enough for all the faith reposed in us and for standing by us, making us what we are today.
From where did you hire hairdressers and stylists when you started out?
I didn’t know or care how much good hair stylists cost: to me it was a personal challenge to simply provide the type and level of service never seen in Goa.
As a matter of fact, because of the level of hair stylists we employed, our staff made more money than us during our first four years! Handling hair stylists is very tricky as they are artists in their own right and can be quite eccentric.
Initially we hired Indian stylists but encountered the usual problem of attrition and contract abandonment. That’s when we thought of thinking out-of-the-box and hired international stylists. To my knowledge, we were the first small establishment in the country to hire foreign stylists.
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